Shopify vs. Block: Which E-Commerce and Fintech Stock Is the Better Buy?
Shopify (SHOP) and Block (SQ) are two very different companies, yet both operate in the e-commerce and payments sectors, serving businesses in related ways. Over the past five years, their trajectories have been quite similar – both were major beneficiaries of pandemic tailwinds, only to face significant drawdowns as those effects faded. Using TipRanks’ Stock Comparison Tool, this article provides a closer look at the recent developments of both companies, including their latest Q3 earnings reports, leading to a neutral outlook for Shopify and a bullish outlook for Block, which appears to be the better buy for now.
Now, let’s dive deeper into the comparison and explore the reasons behind my outlook for each company.
Before delving into the investment thesis for Shopify and Block, it’s important to first highlight their business models and target audiences.
Shopify is primarily an e-commerce platform that enables businesses to create and manage online stores. It offers tools for selling products, processing payments, and managing inventory. Its main focus is to help entrepreneurs and businesses of all sizes sell goods online easily.
Block, on the other hand, is a financial services and payments solutions company. It offers point-of-sale (POS) systems, payment processing, and other financial services, mainly targeting small to medium-sized businesses (SMBs) that need simple, user-friendly solutions for processing payments.
In terms of how they generate revenue, Shopify generates revenue through tiered subscription plans, starting at $39 per month, with additional fees for payment processing and extra features. Meanwhile, Block offers a free basic plan for payment processing, charging transaction fees (typically 2.6% + 10 cents for in-person payments), and paid services like payroll and advanced POS features. Additionally, Block has shifted some focus to cryptocurrency, emphasizing Bitcoin (BTC-USD) and decentralized financial services through its Cash App.
While I remain somewhat skeptical about Shopify for now, in contrast to my more optimistic outlook on Block, it is interesting to note that both companies have shown similar patterns over the past five years, experiencing significant drawdowns following the pandemic.
This can be attributed to the fact that both Shopify and Block (formerly Square) were trading at high valuations heading into 2021, fueled by pandemic-driven growth, low interest rates, and the booms in e-commerce and fintech. As investors anticipated continued hyper-growth, both stocks saw sharp price increases.
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