Can the 8 Worst-Performing Dow Jones Stocks in 2024 Beat the S&P 500 in 2025?

17 hours ago

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2024 was an excellent year for the major stock market indexes. But the Dow Jones Industrial Average (DJINDICES: ^DJI) had just a 12.9% return, compared to 23.3% for the S&P 500 (SNPINDEX: ^GSPC) and 28.6% for the Nasdaq Composite.

Eight of the 30 Dow components lost value in 2024. And although those companies are from completely different industries, they are all similar in that they're dividend-paying value stocks.

Here's a quick look at each company, to help you determine which dividend stocks stand out as the best buys right now.

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Image source: Getty Images.

A late-year rally in Boeing (NYSE: BA) wasn't quite enough to climb past Nike (NYSE: NKE), making the aircraft maker the worst-performing Dow stock in 2024:

^IXIC Chart
^IXIC data by YCharts.

Nike's multi-decade moat in shoes and athletic apparel is under threat. Competitors have captured sales and margin growth, while Nike has struggled to identify buyer behavior trends. Its sales growth has stalled and its margins are down, as the transition from wholesale distribution to a blend of wholesale and direct-to-consumer has been unsuccessful.

Not counting the brief stock-market sell-off induced by COVID-19 in March 2020, Nike is at its lowest level in eight years. The good news is that expectations are low, and the stock could rally if the business improves. But Nike operates in a cyclical industry and is heavily exposed to international markets, including China. So investors should only consider the stock if they believe in the brand's long-term growth, and are willing to hold through periods of volatility. Nike has a decent dividend yield of 2.1%, which provides an incentive to wait and give the company time to recover.

Boeing has been underperforming the industrial sector for years. The COVID pandemic drastically impacted its business model. There were also issues with the release of the 737 MAX. Then came supply chain challenges and inflation. Early last year, a door plug blew out on a 737 MAX while in flight, opening a new wave of safety concerns for the company. Throw in a down year for Boeing's Defense, Space, & Security business, and it's easy to see why the stock was such a poor performer last year and is down 50% over the last five years.

Like Nike, Boeing now has a new CEO, and expectations are low, so it wouldn't take much for the stock to turn around. Investors got some good news in December when the company received a large order for 737 MAX airplanes, but it will take a lot more to restore faith in Boeing's lineup and ability to innovate.

Boeing cut its dividend during the onset of the pandemic and hasn't reinstated it since, making it a pure-play turnaround candidate with no passive-income potential at this time.


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