Donald Trump Jr. and Eric Trump have officially launched “Trump Mobile,” a new wireless carrier and technology initiative they claim will “disrupt” the industry by providing phones made in America and bundling services not typically included in standard mobile plans.
Speaking Monday at Trump Tower in Manhattan, the sons of President Donald Trump said the new service will include unlimited calls and texts to more than 100 countries, 24/7 roadside assistance, and telemedicine services — all included in a flat monthly fee.
“We’ve partnered with some of the greatest people in the industry to make sure that real Americans can get true value from their mobile carriers,” Don Jr. said. “A big part of what we’ve done right now in the world has been focused on technology for people who have been underserved, whether that’s been in crypto or anything else. But one of the places where we felt there was lackluster performance was in the mobile industry. And so with Trump Mobile, we’re going to be introducing an entire package of products.”
The official website, TrumpMobile.com, lists a monthly service plan at $47.45 — a nod to President Trump being the 45th and 47th president.
The company is also offering a gold-colored Android smartphone, the “T1,” available for pre-order at $499 with a $100 down payment. The phone is expected to ship by September 2025.
Eric Trump emphasized their growing footprint in the tech sector, highlighting their efforts in crypto and continuing expansion with this mobile venture.
“This year has really been a year of technology,” Eric Trump said. “More and more, our company is evolving into various sectors and, you know, but there is kind of a key to that. And that is America, right? I mean, the fact that all your customer service will be done in America.”
“Making phones in America,” he added. “It’s about time we bring products back to our great country, and it’s about time we disrupt this space.”
One of the project’s collaborators, also named Eric, underlined the significance of domestic manufacturing for both quality assurance and data security.
“We wouldn’t be right in partnering with the Trumps if we weren’t making America great as well. And that’s why we want to help keep the jobs in America and build the phones and create devices and build devices for those end users here in America to produce jobs, produce and secure all everybody’s vital information,” he said. “We have so much information these days that transfers through your phone, all that personal information,” he added. “And why not have control of that from the beginning of when that phone is made? So it’s made here with quality control right here in the USA.”
Another partner, Pat O’Brien, said the bundled services are intended to meet everyday needs.
“We’re not only going to be doing wireless service, we are going to be doing phones that we are going to build in America,” O’Brien said. “Our call center is based in America, and we’re focusing on really making these programs great for American people so that we can actually deliver something to them that they normally don’t get, and that service with a value.”
Roadside assistance will be provided through Drive America, while device protection is included in the standard monthly fee.
Consumers will be able to use their existing phones or opt for a Trump Mobile-manufactured device, according to another partner, Don Hendrickson.
“So we have your health. We have your phone’s health. We have your car’s health. So we’re taking care of what matters to the American people most, which is getting to work, taking your family out and doing things that are worthwhile,” Hendrickson said.
The international calling feature “will allow families to stay close together, whether you’re across the sea or you’re here, you’re going to be able to communicate and talk,” he added.
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